THE SAEM is a Korean beauty brand inspired by the idea of sharing nature’s wisdom with the world. Its name comes from the Korean word for “spring” or “fountain,” reflecting the brand’s philosophy of offering endless sources of beauty, much like fresh water that never runs dry.

With a strong focus on eco-friendly values and innovative research, THE SAEM combines natural ingredients from around the globe with advanced skincare technology. From hydrating essences and nourishing creams to fun, youthful cosmetics, the brand is known for making beauty enjoyable, accessible, and sustainable, appealing to all ages who want effective care with a playful touch.